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Web & Video Copy

Shining a spotlight on public service.

Fresh content and compelling contest drive web traffic.

Developed concept and landing page copy for Kaplan University Public Service Stars campaign, and Match the Moment in Public Service contest for added online engagement.

Also crafted other marketing communications for the college, including e-blasts, faculty blog posts, dedicated content campaigns, video scripts and storyboards (frame below), and social media copy.

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